Headline Stories

  • News

    News

    Each week I’ll provide a roundup of the most important news for small business marketing. But I’m no Paige St. John and I won’t win ...

  • Reviews

    Reviews

    Every week I take time out to review the tools of the trade. It may be a new daily deal site, new software or a ...

  • Tactics

    Tactics

    All the knowledge in the world doesn’t help you, if you can’t do what needs to get done. Each week I’ll post at least one ...

  • Strategy

    Strategy

    Converting those daily deal seekers into long term valuable customers is no easy feat. There is no magic button you can push, or easy system ...

  • Case Studies

    Case Studies

    Why do some businesses have extraordinary success using coupon advertising while others experience dismal failure? Major media articles, mainly written by professional journalists or public ...

News »

Coupon Advertising This Week #6

This week’s roundup of the most relevant stories affecting small business owners who use coupons to advertise. SlashGear, Nokia Drive upgrade, new Nokia Reading and Groupon deal announced Groupon continues to stretch its reach across the internet.

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Reviews »

Photo Tips for Your Google Places Listing

A picture is worth a thousand words, as the saying goes. You might want to keep that in mind when filling out your Google Places listing. The more media rich your page, the easier

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Tactics »

Twelve Ways to Optimize Your Google Places Listing

Claiming a Google Places listing is basically a one-time deal for most small business owners. Here’s some tips on how to optimize your listings, from those who have much more experience. It’s important to be

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Strategy »

Google Places for Small Business Strategy

It’s common place these days for consumers to use Google to search out local businesses. That’s why you need to make sure your business gains prominence in the search results. Here’s a look at

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